Content Editing and SEO

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Microcopy goes a long way in showing the visitors around on your website and directing them to the various functions and transactions. Do not underestimate the power of small details!

Your new website is up and running? This is the point ongoing promotion and maintenance work starts. As attractive and useful as it may be, your website will be of little value unless it has visitors! Ewave supplies added value services that drive traffic to your website, thus promoting your organization’s web-based services.

 

Content Editing

  • Information architecture: planning the website tree, the content hierarchy, locations and means of access.
  • Content writing and editing ahead of thee website launch but also on an ongoing basis, with new pages, sections, news and articles.
  • Content entry on all types of content management systems, as part of a turnkey solution or as a standalone service.
  • Content project management, which covers all different aspects, working with the various customer’s functions and relevant suppliers, task concentration and responsibility for meeting deadlines and budget frameworks.
  • Translation and localization of the website to different languages and social media management with third-party suppliers.

 

Search Engine Optimization (SEO)

Our SEO expertise enables our customers to use the full potential of their online systems. Ewave believes modern websites should be developed with advanced SEO capabilities from the early stages of the project. Our optimization services include:

  • Business intelligence (BI) and market research: identify your internet competition, uncover their strategies, analysis of keywords’ search results, and more.
  • Planning the traffic infrastructure to accommodate large volumes of potential visitors.
  • Planning SEO projects including goal-setting, specific need definition and consulting the customers throughout the process.
  • Code update, writing of marketing communication and maintenance of content in line with the SEO strategy.
  • Digital Reputation Management through ongoing SEO activities and protecting the brand’s digital assets to ensure they end up among the first results of the keyword search on the search engines.
  • Consulting and management of sponsored (Pay-Per-Click) campaigns on Google and Facebook.

 

Contact us for more information about our content editing and SEO services.